What I learned from reading Wild Company: The Untold Story of Banana Republic
What I learned from reading Wild Company: The Untold Story of Banana Republic by Mel and Patricia Ziegler
For every business, there is an appropriate scale (0:01), Fundamentally Unemployable (5:18), the prehistory of Banana Republic (10:02), "We didn't have any money, we didn't have any technology, and we didn't have a plan." –Jack Ma (14:30), A republic is born (18:13), when something is not selling, increase the price (20:45), relentlessly resourceful (25:45), finding assets hiding in liabilities (28:30), the catalog! (30:33) Eddie Murphy on why you shouldn't have a backup plan (36:40), media was the initial distribution strategy (42:15), Understanding the internet before the internet existed. A lesson on publicity/attention (45:22), when all else fails, expand (51:05), selling the company (56:24), the end of freedom (1:04:40), Misfits, quotes from Steve Jobs and what this has to do with the podcast industry (1:08:00)